Who is Storebrand Insurance?

Storebrand is a leading Nordic financial group with over 250 years of history, offering insurance, pensions, and banking services. The insurance division, Storebrand Forsikring, serves more than 350,000 customers in Norway and Sweden.

With 315 employees – including 23 in the service team – Storebrand focuses on delivering efficient, compliant, and customer-focused operations.

What challenges was Storebrand facing?

Storebrand’s growth put pressure on its back-office operations, exposing the limits of existing tools:

“People were spending a lot of time on tedious, repetitive tasks. We wanted to change that, to work smarter, save costs, and free up capacity for more meaningful work.”

— Aleksander Nyland, Head of Department (Customer Services and Customer Experience)

Why did Storebrand choose Simplifai as its AI partner?

Storebrand chose Simplifai for its deep understanding of insurance, compliance, and data handling. Operating in a regulated market, Storebrand needed a trusted partner that could process large volumes of unstructured data securely and accurately.

What results did Storebrand achieve?

• 95% – reduction in inquiry response time
• 130M – NOK in win-back value up to from 0
• 250K – cases resolved annually without human involvement

What’s next for Storebrand?

Storebrand is focused on expanding its automation capabilities to strengthen both efficiency and customer experience:

• Reaching 90% automation accuracy to improve speed and reliability across core processes.
• Exploring generative AI to enhance and personalise customer communication while empowering employees.

In a nutshell: Storebrand’s Agentic AI success